At Fidella they are convinced that our children deserve the best, in all aspects. Taking this as a principle, they have revolutionized the world of backpacks, developing excellent ergonomic baby carriers from birth, with soft, adaptable and soft tissue for your baby.
At Noari Kids we are fervently convinced of the quality and adaptability of backpacks and other products to favor Fidella carrying.
You can find a wide variety of Fidella Baby and Fidella Toddler backpacks in Noari Kids stores in Barcelona and Mataró
Here we share the main values of the Fidella brand.
FOR THE LOVE OF CARRYING THE CHILDREN OWNED
We are convinced that taking your child is the best for him. It strengthens the bond, supports the baby's development, gives parents freedom, and hugs are simply beautiful. With our philosophy and passion for wearing them yourself, we want to further inspire parents to bring their children with them.
OUT OF RESPECT FOR PARENTS
We understand that the life of parents and what they demand of themselves is a complex thing. We accompany new parents or couples on their way to parenting with curiosity, fun and anticipation.
FOR THE LOVE OF LIFE
Our baby carriers give parents the freedom to enjoy life together with their children, to discover the world and to live as they wish. Self-determined, free and without dogmas.
WITH EQUITY AND RESPECT
Fair, honest and transparent. That is our demand for quality, function and appearance, but also the way we treat each other and the environment. We already met this requirement when selecting growers. All of our baby carriers are made from 100% organic cotton and undergo constant quality testing. This is also confirmed by Ökotest with the Very Good grade for our Persian Paisley -jungle- design baby carrier.
Our customers trust us
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